Becoming a Professional Fashion Photographer

Fashion is one of the most vibrant and exhilarating areas of professional photography. Though only a few top photographers live up to the glamorous image of overseas travel, exotic locations and beautiful models, there is continuous demand across the industry for originality and innovation. Photographers who understand fashion trends and can deliver striking images that sell the look and style of the clothes are much in demand and can command considerable fees. Fashion photographs are commissioned for a variety of publications, ranging from mail-order catalogues to high-fashion magazines and Sunday supplements. Their working methods, as well as the creative skills required, vary accordingly. Fashion Photographers often work within a team, which includes art directors, editors and other creative support staff.

Fashion Photography requires more than a passing interest in fashion trends. Photographers need to immerse themselves totally in the world of fashion and develop outstanding creative and technical skills that will give their photographs individual character and style. They should also be prepared to experiment and explore new ideas and techniques in their own time, and acquire the level of social and interpersonal skills appropriate to their particular area of operation.

Focus Hub Photography Courses is a professional photography school with a range of specialist courses aimed at postgraduates, semi-professional photographers and persons wanting to start a career in fashion photography. The main tutor is Robert Allen, a London photographer who works in London, Paris and New York, shooting editorials, fashion and beauty campaigns and portraiture. His clients include British Vogue, i-D, Surface, Citizen K, Interview, Fred Perry and Gap, amongst many others. He was also a judge in the 2005 Association of Photographers Annual Open Awards. After 15 years in the industry, Robert felt that the time was right to help others gain insight into a variety of photography careers. These photography courses have been tailored to help you realise your photography dreams with an emphasis on quality as well as exposure to realistic scenarios with full professional photographic teams (model, clothes stylist, hair & makeup artists) and designed to give you additional industry knowledge; such as teaching you how to put a portfolio together and market yourself, how to hire models and find shooting venues.

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Telephone: 0208 674 2211